Saturday, 23 July 2011

Converting Every Website visitor into Customer

 Search Marketing,Local Search Marketing

When a person visits your web page and leaves, chances are that he or she will not come back, mainly if there are no compelling reasons to do so. After all, we all behave instead impulsively on the Net, so much so that we can easily forget where we were 10 web pages ago.

But the bottom line is that your visitor may not come back to your web page again. If 1,000 visitors visit your website, leave and never come back again, you can imagine the amount of potential revenue lost, purely since they do not come back. You could have converted a fraction of the visitors into your customers.

Several may suggest that generating one of a kind content can keep some of the visitors coming back, but very often, unique content is not the solution. The real, long-term solution lies in converting your visitors into subscribers of your mailing list.

Ahead of your visitor leaves your website, you want to convert him or her into your subscriber via a simple opt-in to your mailing list. You do this by requesting for your visitor’s name and mail address through your opt-in form.

And if your reader signals up to be on your mailing list, you can still follow up with him via email. You can get your subscriber to consider your offer, or suggest another offer to him or her.

All in all, you want to switch as many visitors into subscribers as possible and obtain the potential revenue you rightfully deserve - the easy, wise way.

Search Communications Private Limited is IT Solution Providing Company since 2007. Search Marketing is one of the core strength of offered by The Search Marketing, An Online Marketing Division of Search Communications.
 



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